Dr. Simon Nyeck

Professor & Director, Luxury, Arts & Culture Center of Excellence, ESSEC

Prof. Nyeck received his Ph.D. in Marketing from ESSEC Business School, and a Doctoral degree from Paris Dauphine University. He is GloColl Fellowship on Participant-Centered Learning from Harvard Business School and ITP (International Teacher’s Program) Fellowship from IMD, Lausanne. Prior to joining ESSEC he was a marketing professor at Laval University, Canada. He is visiting lecturer in international universities: Imperial College Business School (London), Bocconi University (Mafed) in Milan, FUDAN University in Shanghai and Instituto de Empresas of Madrid. His teaching and research interests include: cultural foundations of powerful brands, building new luxury brands, savoir-faire management, semiotics and luxury consumption, consumer experience management.

Vignes
 

 

ABOUT MOËT HENNESSY 

 

Moët Hennessy is the wine and spirits division of LVMH, the world’s leading luxury products group. Moët Hennessy, the largest luxury wine and spirits company in the world, encompasses 23 prestigious brands internationally renowned for the richness of their land, the quality of their products and the expertise with which they are crafted:
Hennessy, Moët & Chandon, Veuve Clicquot, Dom Pérignon, Ruinart, Krug, Mercier, Belvedere, Glenmorangie, Ardbeg, Chandon, Newton, Cheval des Andes, Terrazas de los Andes, Cloudy Bay, Cape Mentelle, Numanthia, Ao Yun, Volcan De Mi Tierra, Woodinville Whiskey Company, Clos19, Château du Galoupet & Château d’Esclans.
 
For many years, each of Moët Hennessy’s Maisons have been on the path to sustainable development. Five years ago, Moët Hennessy decided to unite the men and women of all the Maisons to construct a common project around the viticulture committee. More than 40 individuals came together to orchestrate the sharing of savoir-faire learned on the ground at our Maisons around the world. This undertaking led to concrete actions: significant investments in environmentally-friendly equipment, training for farmers and wine-makers in new technologies, assistance in attaining responsible viticulture certifications and support for scientific and university projects to disseminate knowledge and transmit living soils to the future generations.

 

 

 

 

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